News + Blog

News and Blog

Super Mom: Fleet Feet's Ellen Donahue

While the “The Avengers” might be known for their unitards and heroics, we know that Moms are the real superheroes (with or without Lycra). 

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How to Become a Hip Hero and Why You Should

The most fun part about running is, well, running.

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Short Stories from Non-Runners Turned Runners

A compilation of stories from five of our Impi team members, who discuss the moment they became runners.

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New Colors for Spring 2018

Our socks are teaming with new colors to brighten and lighten your step this spring! 

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The New Blister Resists

Spring is the season of rebirth, so it only seems fitting for the rebirth of our Blister Resists!

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2018 Impi Team

We are delighted to announce our ambassador team for 2018!

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Winter Running Gear Guide

There is no such thing as bad weather, only bad preparation.

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Balega Bestows Annual Ubuntu Award to Lively Athletics

Our mission at Balega is to help build closer, caring communities.

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Limited Edition Grit and Grace Collection Benefits Breast Cancer Prevention

We’re thrilled to announce our continued support of Breast Cancer Prevention Partners (BCPP) with our new limited-edition Grit and Grace collection.

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Should I Get a Running Coach

Runners often assume that coaches are reserved for the elite, the fastest people with the most money and time.

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